Renowned agency Brey Leino approached The Halo Group to design and build a branded structure for end client Gieves&Hawkes at The Best Of British Festival at Buckingham Palace. This prestigious location provided a unique backdrop for an exceptional campaign.
Our brief was to create a pop-up venue that celebrated the heritage of Geives&Hawkes . The project required an ultra high end finish both internally and externally.
Utilising our modular steel build system for the framework of the base structure, our team of carpenters built in stud wall frames before cladding the structure in high grade marine ply. Our specialist branding partners then applied a premium branded finish to the exterior which echoed the look and feel of Gieves&Hawkes flagship store on Saville Row. For the interior, The Halo Group's production team utilised real Gieves&Hawkes fabrics to line the walls and to provide a luxurious finish.