PROJECT INFO
  • Genelec  - slide 0
    Genelec

    Exhibition Stand
Genelec  - slide 1

Genelec

Exhibition Stand

The Halo Group undertook an exhibition stand build project at IBC in Amsterdam for Genelec, the world leaders in studio monitor design. The project utilised many of our core products and services including our modular exhibition build system, exhibition stand design services and creative production resources.

Genelec’s design philosophy is based on sustainable development and environmental values, using industrial design to serve their products’ acoustical performance. Their philosophy states that they “aim to deliver performance-driven, tonally neutral speaker and subwoofer systems for audio professionals and enthusiasts. In our quest for this ultimate goal, we strive to improve all aspects of our products’ sound reproduction qualities which leads us to continuously develop innovative technologies and revolutionary designs” These principles mirror many of our own so the project represented the perfect partnership.

Halo services provided...

Exhibition Stand Build

The Brief

Genelec was introduced to The Halo Group by KRMB Management, consultants to the world famous Metropolis Studios in London. Genelec provide equipment to Metropolis, and through their association with KRMB Management it became clear they required an innovative solution for their exhibition stand design at the IBC show in Holland. The Halo Group specialises in bespoke temporary structures for exhibition stand build projects. As such, we were commissioned to create a sound isolation booth that would enable Genelec to showcase their audio products at IBC in a completely new way. As with most expos there were significant sound level restrictions in place at the venue, so our brief was to provide a solution that would decrease the audible sound outside the booth whilst allowing for far higher volume levels inside. Our exhibition stand design achieved a reduction of 40db which enabled Genelec to showcase their products more effectively than ever before.

Exhibition Stand Build

The Solution

To achieve the end result we constructed a frame using our modular exhibition stand build system. The frame was then clad in ply flats before applying the decorative finish. The listening room was created by constructing double sided studwalls with inbuilt acoustic insulation panels. The total thickness of the walls was 420mm to create the best possible sound isolation for the spec. Each panel was then hand finished in satin white. For the external decorative cladding, our exhibition stand build team machined 50mm laminated veneer LVL timber battens which we used to create the desired look and feel of our exhibition stand design at the show. The interior of the listening room was further clad in a wood finish, wood effect flooring and enclosed by an acoustic door panel for further sound insulation. A separate meeting room and storage area was styled in the same finish before the application of a Genelec branded print measuring 5mx3m in the Genelec green Pantone.

Exhibition Stand Build
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